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CRM - Customer Relationship Management.Information and advice on CRM techniques, the latest research and forthcoming conferences on customer relationship management.Customer relationship management (or CRM) is one of the most frequently used 'buzzwords' of recent years, yet underlying the terminology is a principle that all customer-focused organizations should employ. From small customer service
departments to large call centres, the importance of developing a valued relationship with customers using CRM is essential to support long-term business growth. To keep up-to-date with the latest thinking on these customer relationship management techniques,
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Information and advice on customer relationship management techniques, research, conferences and more |