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JoAnna Brandi Speaker: JoAnna Brandi

Introduction/One-line Summary:

JoAnna Brandi, known as “The Customer Care Lady,” is the author of "Winning at Customer Retention, 101 Ways to Keep 'em Happy, Keep 'em Loyal, and Keep 'em Coming Back."

Key Speech Topic:

  • Dare to CAREsm
  • 39 Ways to Keep ‘em Happy, Keep ‘em Loyal and Keep ‘em Coming Back
  • The “Inner Game” of Customer Care
  • Customer Caring in the Age of Technology
  • Creating and Adding Value to the Customer Experience
  • 20/20 Customer Focused Vision
  • Customer Focused Leadership for a New Century
  • Loyalty as a Profit Strategy
  • Managing to THRIVE!sm
  • Romancing the Customer
  • Winning Customer Loyalty in the Age of the Internet
  • Creating a Customer-Caring Culture in your Call Center
  • Profile:

    JoAnna Brandi is a dynamic, high energy speaker that easily bridges the gap from the theoretical to the practical. She works as well with CEO clubs as she does with front-line customer service reps. Her down-to-earth style demystifies complex business theory and gives people an opportunity to laugh at “how hard we’ve made it.” She has inspired audiences of all sizes throughout the US, UK and Canada. Her provocative messages challenge people to Dare to Care about their customers and employees and change their ways of thinking about creating value in organizations today. She challenges people to re-think choices in their personal lives as well as their businesses.

    She is the founder of JoAnna Brandi & Company, Customer Retention and Loyalty. She is an author, speaker and consultant. She helps her clients find out what their customers are thinking and feeling, what constitutes value to them, and how to create more of it in the organization. She designs and delivers educational and training programs and works in all facets of a company to help them turn their Moments of Truth into Moments of Magic. Her company helps their clients create Customer-Caring organizations where the employees are motivated; the customers are loyal; and the competitors nervous.

    Prior to founding her own company 10 years ago, Ms. Brandi served as the Director of Direct Marketing for the NY based CMP Media. There, she and her staff of direct marketing professionals “set the standard” for taking superb care of customers in that industry. She considers herself in the “relationship marketing and management” business for over 20 years.

    Ms. Brandi has spoken for many industry groups such as the American Marketing Association, The Direct Marketing Association, The American Telemarketing Association, The National Center for Database Marketing, Direct Marketing to Business, Inc. Magazine Conference on Customer Strategy, Inc. on Growing the Company, High Return Marketing Strategies, The National Association for Computer Consultant Businesses, SUNY Entrepreneurial Center, National Catalog Operations Forum, American Society for Quality Control, the Specialty Advertisers Association International, The World Conference on Customer Service Management.

    She frequently speaks at private user conferences and corporate functions. She has been a regular columnist for many trade journals and has had numerous articles published in journals, such as Direct, Database Advisor, Impact Advertising, Success Strategies, US Banker, Customer Service Management Magazine and DM News. Her work in customer care has been cited in The Libey Letter, Direct, the Retail Advantage, The Kiplinger Letter, The Competitive Advantage, and Communications Briefings to name a few, and is interviewed for magazines such as Inc., Entrepreneur and Home Office Computing. She is a monthly columnist for Florida Business to Business Newspaper. She publishes her own quarterly newsletter “Customer Care Bulletin” and does a bi weekly email tip.

    Her first book "Winning at Customer Retention, 101 Ways to Keep 'em Happy, Keep 'em Loyal, and Keep 'em Coming Back" is in its fourth printing and her next book "Simple Choices, 54 Ways to Stay Positive in a Changing, Challenging and Sometimes Negative World" is awaiting publication.

    Length of Speech:

    Keynotes 45 – 90 Minutes

    Fee range:
    $5,500 - $14,000 (US)

    Travel From:
    7491 N. Federal Highway, C-5 Boca Raton,, United States

    Preview Tape:
    Available on request

    Partial Client List:

    American Student Travel
    Mita Copiers
    Quick International Courier
    P&O Containers
    Motorola
    Citibank
    MacLine
    IBM
    Blue Cross/Blue Sheild
    Smith-Gardner and Associates
    PHH
    Wausau Financial Systems
    Boston Private Banking
    Northern Tool & Equipment
    Pivotal Software

    Customer Comments:

    "Best full day seminar I ever attended"
    Marti Greenberg, Quick International Courier

    "You were the star of the show! Over 1,000 customer service professionals rated you the #1 speaker, congratulations! The conference was a wonderful success and a lot of the credit goes to you!"
    Kevin Gilligan, Inc. Magazine, Business Resources Conference Producer

    "You were wonderful! Thanks so much for the inspiration! It was exactly what I needed to add challenge and excitement back to my business. One of the top presentations I've ever seen!"
    Sam Cutting IV, Dakin Farm

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    Links:

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