The North American Conference on Customer Management
Keynote Speaker Profiles
 | Tom Peters
Tom Peters is the best-selling
business author of all time and he is ranked #1 in awareness and credibility of business leaders.
Brilliant, original, and perhaps the most inspiring and listened-to business thinker of our time, Tom
Peters single-handedly launched a business revolution in 1982 with his landmark book In Search of
Excellence. Since then, he has remained at the forefront of the movement to change business organisations in the face of new consumer, global and technological realities. Tom describes himself as
a prince of disorder, champion of bold failures, maestro of zest, professional loudmouth, corporate
cheerleader, lover of markets, and…capitalist pig. Fortune calls him the Ur-guru (guru of gurus) of
management. The Economist tags him the Uber-guru, and his unconventional views led Business Week
to describe him as business’ “best friend and worst nightmare.”
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 | Michael Porter
Business strategy probably predates Michael Porter. Probably. But today, it is hard to imagine confronting the discipline without reckoning with the Harvard Business School professor, the world’s best-known business academic. His first book, Competitive Strategy: Techniques for Analyzing Industries and Competitors, is in its 53rd printing and has been translated into 17 languages. For years, excerpts from that and other Porter works have been required reading in “Competition & Strategy,” the course that every Harvard MBA student must take. | | | top | | | |
 | Stephen Covey
A survey by Chief Executive magazine named The Seven Habits of Highly Effective People, one of the two most influential business books of the 20th century. Dr. Stephen Covey’s book has now sold over 12 million copies in 32 languages and 75 countries throughout the world and it remains on Business Week’s and the Sunday Times best seller list. Named one of America’s 25 most influential people by Time magazine, Dr. Covey has inspired millions of individuals in businesses, government agencies, and educational institutions about the transforming power of principles rooted in the unchanging natural laws that govern human and organisational effectiveness. | | | top | | | |
 | Warren Bennis The World's Greatest Leadership Guru
Warren Bennis knows the art of leadership – backwards, forwards and upside down. He has studied it in depth for over three decades. He has interviewed some of the greatest business and cultural leaders of our time, and has analyzed their approaches to find the common traits and success themes that make great leaders. In the process, he has earned a worldwide reputation for his practical, yet brilliant insights.
Bennis shows audiences how to unlock leadership potential at all levels, in order to thrive in challenging times. Bennis is the author or co-author of 27 books on leadership, change and management, including his latest, Geeks & Geezers: How Era, Values and Defining Moments Shape Leaders, as well as the seminal best sellers Leadership and On Becoming a Leader.
He is a distinguished professor and founding chairman of The Leadership Institute at the University of Southern California and chairman of the Advisory Board of the Center for Public Leadership at Harvard University’s Kennedy School of Government.
Warren has worked as a consultant for many Fortune 500 companies and has advised four U.S. Presidents. The Wall Street Journal named him as of of the top ten speakers on Management in 1993 and again in 1996. Forbes magazine referred to him as the "Dean of Leadership Gurus".
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 | Martha Rogers The World's Greatest 1 to 1 Expert
Martha Rogers, Ph.D. is an expert in the rapidly evolving fields of customer-focused strategy, customer relationships and increasing demand chain, and managing CRM and DCM ROI, and customer equity.
With Don Peppers, she has co-authored five books on these subjects: The first, The One to One Future (Currency/Doubleday 1993), was named by Inc. magazine’s editor, George Gendron, as “one of the two or three most important business books of all time.” The second, Enterprise One to One, received a top 5-star rating from the Wall Street Journal. All five have been international best sellers, including the latest book, One to One B2B, which made the NY Times Business Best Seller list within a month of its May 2001 publication.
The books have sold over a million copies and appear in a total of 14 languages. | | | top | | | |
 | Kjell Nordstrom
Kjell is based at the Institute of International Business at the Stockholm School of Economics. He received his Ph.D. before helping to found the prestigious Advanced Management Program, which attracts the elite of Scandinavian business leaders. In the real world, Kjell is on the board of directors of a number of international companies. He has also advised and acted as a consultant to many other organizations across the globe. | | | top | | | |
 | Tim Sanders Chief Solutions Officer, Yahoo and best selling author of 'Love is the Killer App'
Tim Sanders is the Chief Solutions Officer of Yahoo!, charged with delivering next-generation marketing programs to world class brands. Sanders’ team focuses on matching marketers’ needs with Yahoo!'s arsenal of cutting-edge capabilities and solutions.
Prior to leading the solutions team, Sanders created and led the Yahoo! ValueLab, an in-house “think tank” which delivers value-added propositions to prospective and current Yahoo! clients.
Tim joined Yahoo! as part of the acquisition of broadcast.com in July 1999. For over two years at broadcast.com, Sanders served as an integral part of the company’s Business Services division and developed audio and video broadcast ventures for a variety of clients including The Limited, Inc. (the Victoria’s Secret Fashion Show webcast), Harvard University, Hastings Entertainment, Intel and Ford Motors.
Tim’s dynamic speaking presence and presentation skills have landed him appearances at high-level executive conferences and graduate schools, as well as an enthusiastic endorsement from renowned business motivational speaker, Tom Peters. He developed and honed these skills as a competitive debater, where he was national debate and public speaking champion in five categories over his career. He currently preaches the benefits of the Experience Economy Marketing Theory to anyone who will listen.
He is the author of Love is the Killer App, a business book slated for a February 2002 on Crown Business/Random House. This book is endorsed by a variety of personalities including; Stephen Covey, Tom Peters, Seth Godin, Phil McGraw and Fatih Popcorn. | | | top | | | |
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